What slows a site down, how each performance layer is fixed, and how to keep it fast as the site grows. Written for people who run WordPress sites, not for performance engineers.
68 articles · Page 2 of 12
You run a quick speed test, and there it is: “Reduce JavaScript execution time.” Your thumb hovers over the nearest “delay all scripts” toggle because that sounds like the fast way out.
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The WebP vs AVIF question usually comes up right after you measure your website speed, and we’ve seen it play out the same way on many WordPress sites.
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Your WordPress website looks perfectly fine on your laptop, and then a customer opens it on their phone, taps a link, and waits.
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Maybe the WP Rocket renewal just landed in your inbox, or the plugin left a performance job unfinished.
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You click Orders, the spinner starts turning, and you wonder why your WooCommerce admin is slow when the store loads just fine.
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Picture what the browser's doing the moment a page loads.
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Airlift works out what each page needs and applies it. Free to try on your own site.