Fast on launch day.
Still fast a year later.
Optimize the layouts your pages share, and stay fast as your site grows, without hiring performance engineers.
Get Airlift freeyou already built on
Everything a cache plugin
skipsAirlift covers
Objects for slower living
Small-batch homeware from independent makers, delivered to your door.
Shop the collectionDeferred
Oak board$48
Reading chair$180
Studio lamp$65Every piece is made to order in small runs, finished by hand and shipped carbon-neutral from our Portland workshop.
One email a month. No noise.
Where our oak comes from · From the journalAlder stool$95Serving set$72Linen napkins$22© 2026 maker&co · Made in Portland, Oregon
A thousand pages don’t need a thousand optimizations. Airlift finds repeatable templates and optimizes them instead of treating every URL as a separate job.
- 01
Find the pattern
Identify pages that share the same WordPress structure.
- 02
Optimize the template
Build the optimization around a representative page.
- 03
Scale across the site
Apply the result to every page that genuinely matches.
- 04
The exceptions stay safe
Pages with unique layouts or page-specific CSS stay separate, and get the optimization that’s safe for them.
Every layer, tuned for faster WordPress
You cleared the cache.
Your visitors didn’t.
Stale pages survive at your host, in Varnish, at Cloudflare. Airlift purges every layer it’s connected to, so publishing something actually publishes it.
How caching worksA shorter trip
to every visitor
Airlift delivers optimized images, CSS, JavaScript and fonts through the CDN, closer to where your visitors are.
Explore CDN deliverySmaller fonts
with a safety net
Self-hosted, converted to WOFF2, and loaded with only the characters your page uses, so your text arrives with the page instead of flashing in late.
Font optimizationThe right image
for every screen
Airlift discovers images hiding in page-builder CSS, inline styles, data attributes, and plugin markup, then preloads what’s above the fold and resizes the rest for the device asking.
Image optimizationOnly the CSS
each page needs
Your theme ships stylesheets for features you’ve never touched. Your builder ships more. Airlift works out what each template genuinely needs and drops the rest.
CSS optimizationSlow goods, made well
Small-batch homeware from independent makers, delivered to your door.
Free shipping on orders over $75. Made to order in Portland.
Oak serving board$48Linen throw$36Checkout · $842:14Your page loads first · scripts run after interaction
Interact with the page to load the JavaScript
Your content shouldn’t
wait on a chat widget.
Analytics, popups, support widgets: none of it needs to load before your page does. Airlift holds them back until someone actually interacts.
JavaScript optimizationFaster in just three steps
No performance engineers, no configuration maze. Add your site and Airlift takes it from there.
Enter your website URL to connect it with Airlift.
Install and activate the Airlift plugin on your WordPress site via WordPress or using an Airlift key.
Airlift optimizes images, CSS, JavaScript, fonts and delivery — every layer, in one go.
Download the plugin and install it manually in your WordPress admin.
Download Plugin (.zip)Already Installed? Verify PluginTest the plugin if you already have Airlift installed.
Use Airlift KeyUse Airlift API key to install and test plugin.
ContinueSubset & serve only the glyphs pages use.
Optimize JavaScriptLoad scripts only when users engage.
Optimize CSSShip only the CSS each page uses.
Optimize ImagesCompress & serve next-gen formats.
SkipOptimize NowQuestions, answered
No. Add your site, install the plugin and click optimize — Airlift decides what each page needs and applies the right optimizations across images, CSS, JavaScript, fonts, caching and delivery. There is nothing to configure unless you want to.
Yes. Airlift optimizes the final rendered output of your pages, so it works with the stack you already run — Elementor, Divi, Oxygen, Beaver Builder, WooCommerce, WPML and more.
Airlift covers caching, file optimization and delivery in one stack, so a separate optimization plugin is not needed. We recommend disabling overlapping plugins to avoid processing the same assets twice.
Airlift applies safe, layout-aware defaults — it ships the CSS a page actually uses, keeps text stable while fonts load, and preserves image dimensions to avoid shifts. Every layer can be toggled individually if you want tighter control.
The free plan runs the full optimization stack on a limited number of pages and images — enough to see the difference on your own site. No card required.
Yes. Airlift works at the template level, so new and updated pages inherit the optimizations of the layout they share — your site stays fast as content grows, without re-doing the work.
Let’s get your site back to launch-day fast.
Install Airlift, see exactly what is slowing your site down, and let the right optimizations take over from there.