Start free. Put optimization on autopilot when you’re ready.
Pick the capacity your WordPress site needs.
Standard USD prices · annual billing · local pricing and offers confirmed at checkout.
See it on your site
Your first step to a faster site.
Free, for as long as you need.
No credit card required.
For trying Airlift on your own WordPress site.
Core optimization included
Run your first optimization. See what changes.
Start automating here
Put everyday speed on autopilot.
For 1 site · billed annually
Standard price · USD
For blogs, portfolios and business sites.
Everything in Free, plus
Room to grow
More room for a busier site.
For 1 site · billed annually
Standard price · USD
For growing stores and content-rich sites.
Everything in Free, plus
Higher capacity
Keep up with your biggest sites.
For 1 site · billed annually
Standard price · USD
For high traffic and larger catalogs.
Everything in Free, plus
All limits are per site. Prices cover your full selected billing period.
Choose with confidence
Start with the smallest tier that covers your needs across all four limits.
More visitors and heavier pages use more CDN bandwidth. Starter includes 5 GB per month; Growth gives you 25 GB and Scale 200 GB.
Check your images and custom pages. A large blog with a shared template can need less individual page handling than a collection of bespoke landing pages.
Free lets you re-optimize manually once a week. Paid plans run automatically, up to 3, 5 or 7 times a day as you move from Starter to Scale.
The details, side by side
Every paid plan includes the advanced optimization stack and priority help. The limits below are per site, including in five-site bundles.
Scroll the table to compare all four plans.
| What’s included | Free | Starter | Growth | Scale |
|---|---|---|---|---|
| Capacity per site | ||||
| CDN bandwidth / month | Not included | 5 GB | 25 GB | 200 GB |
| Re-optimization | Manual, 1 / week | Auto, up to 3 / day | Auto, up to 5 / day | Auto, up to 7 / day |
| Custom page handling | Up to 10 | Up to 25 | Up to 50 | Up to 100 |
| Images optimized | Up to 1,000 | Up to 5,000 | Up to 10,000 | Up to 20,000 |
| Caching, CSS and delivery | ||||
| Page caching | Included | Included | Included | Included |
| Dynamic critical CSS | Included | Included | Included | Included |
| Dynamic used CSS | Not included | Included | Included | Included |
| Automatic cache purge on post updates | Not included | Included | Included | Included |
| Images and fonts | ||||
| Image lazy loading and WebP compression | Included | Included | Included | Included |
| Google Fonts handling and WOFF2 conversion | Included | Included | Included | Included |
| Dynamic image resizing | Not included | Included | Included | Included |
| Stylesheet image lazy loading and resizing | Not included | Included | Included | Included |
| Font subsetting | Not included | Included | Included | Included |
| Visibility and expert help | ||||
| Performance reports | Included | Included | Included | Included |
| Special handling for page builders | Not included | Included | Included | Included |
| 90+ PageSpeed score assistance | Not included | Included | Included | Included |
| Priority personalized support | Not included | Included | Included | Included |
A few useful answers about plans and getting started.
Free includes page caching, dynamic critical CSS, WebP image compression, image lazy loading, Google Fonts handling, WOFF2 conversion and performance reports. It covers up to 10 custom pages and 1,000 images, with one manual re-optimization per week. Start without a credit card and see the difference on your own site.
Starter adds CDN bandwidth, automatic re-optimization, dynamic used CSS, image resizing, font subsetting and automatic cache purging when you update a post. Growth and Scale include those same advanced features, with higher limits for bandwidth, custom pages, images and daily re-optimizations. Choose the smallest plan that covers all four of your needs.
It is the allowance for pages that need individual optimization attention beyond shared layouts. Airlift understands reusable templates, so the number of posts on your site is not the same as the number of distinct page layouts. A site with many posts sharing one layout can have different needs from a smaller site with many custom landing pages.
The price next to each plan is the total for the selected billing period and number of sites. Annual plans are billed for a full year; monthly plans are billed each month. When an offer applies, you will see the reduced price alongside the regular price and offer duration when available. Your checkout confirms the amount, applicable taxes and renewal terms before you pay.
Yes. Combine one-site and five-site bundles, and choose different tiers for different sites in the same account. For example, use Starter for brochure sites and Growth for a busier store. Select a one-site or five-site bundle above, and manage your plans in the Airlift dashboard.
Airlift optimizes the rendered pages of your WordPress site and works with popular builders including Elementor, Divi, Oxygen and Beaver Builder, as well as WooCommerce. Paid plans include special handling for page builders. You can start free to check your own pages before choosing a paid plan.
Airlift handles caching and asset optimization together. Disable overlapping optimization features in other plugins so the same files are not processed twice. You can control individual Airlift optimization layers if your site needs an exception.
Paid plans include assistance toward a 90+ PageSpeed score. Results depend on the page, hosting and third-party scripts, so that is not a promise that every page will score 90+ in every test. Compare performance reports and the experience on your important pages, not just one test result.
Try Airlift on your own site. Your first optimization is free.